SAN DIEGO — September 8, 2009 — Merrill Marketing Communications (MMC) has been retained by the Gerson Law Firm, APC to develop and direct a national marketing public relations program for the San Diego-based law firm, according to MMC principal Kim A. Merrill. Gerson Law Firm, founded by Gordon L. Gerson, represents clients on all matters real estate and business related, both transactional and litigation. GLF is nationally recognized for its representation of some of the nation’s largest lenders on loan closings, special servicing, and enforcement proceedings throughout the United States. GLF’s practice includes representing lenders closing loans under Fannie Mae’s DUS Lending Program and Freddie Mac’s Program Plus for multifamily investments. GLF represents major national banks, life insurance companies, and private funds in all matters lending related, including originations and loss mitigation strategies, for hotels, office buildings, shopping centers, multifamily and construction. GLF’s web site is http://www.gersonlaw.com/.